Conversions tracked
In client revenue attributed
Event Match Quality score
Meta learns from what it can see. Someone clicks your ad, buys on your site, and Meta goes and finds more people like them. That's the whole game.
But your deals don't close on the page. They close on a call, in a WhatsApp chat, in a meeting - sometimes days later. Meta sees none of it. So it keeps optimizing for clicks and sign-ups instead of the people who actually pay you. Lead quality drops, costs climb. TrackAff fixes that with one simple tool: a branded form you place anywhere in your funnel. When the real conversion happens - the purchase, the registration, the deposit - TrackAff reports it back to Meta, matched to the exact ad that started it. Now Meta learns who your real customers are, and goes to find more of them.TrackAff gives you a branded form: your logo, your colors, your domain. Place it wherever it fits how you sell. Before a call, before your chat group, in the middle of your funnel, or after the deal closes to register the client. Any funnel works.
Name, email, phone. While they type, TrackAff quietly collects the technical signals Meta needs to recognize them: the digital breadcrumbs that link this person back to the ad they clicked.
When the deal actually happens, the purchase, the registration, the deposit, TrackAff sends it straight to Meta's servers through a direct line called the Conversions API (CAPI). It arrives matched to the exact ad, ad set, and creative. From that point on, Meta optimizes for your real buyers.
Shown with TrackAff branding as an example — fully white-labeled to your logo, colors, and domain on your account.
The lead fills in three fields. Meta gets eleven match signals — then a second, real event when the deal actually closes.
You sell a $10k+ offer. The ad books a call; the deal closes 7 days later on Zoom. Meta saw a call booking. It never saw the sale. So it keeps finding people who love booking calls and never buy.
The lead books through your TrackAff form, or you send the form when the contract is signed, your choice. When the deal closes, TrackAff reports the purchase to Meta, tied to the original ad, even days after the click.
Before the call, or at contract signing.
Meta stops optimizing for call-bookers and starts optimizing for closers.
You run ad accounts for clients. Their real conversions (calls, DMs, CRM entries) happen off-pixel. You report sign-ups as wins while the client asks why cost per lead keeps climbing.
Each client gets a white-labeled form under your agency's own domain, connected to their ad account. Real conversions report back with high match quality, and you manage every account from one dashboard.
Wherever each client's funnel needs it.
Performance you can prove, and client retention that doesn't rest on trust alone.
Your conversions happen on the phone. Meta thinks your campaigns barely work, so it quietly starves them.
"Request your free quote" becomes your TrackAff form. The lead's details reach your team the second they submit, your team calls within minutes, and Meta gets the conversion it was blind to. When the job is booked, that gets reported too.
At the quote request.
The algorithm optimizes toward quote requests that turn into booked jobs.
Your ad links straight into the group. Members join, Meta sees nothing, cost per member climbs, and you don't even own your members' contact details.
Ad, then your branded form, then auto-redirect into the group two seconds later. You now own every member's name, email, and phone, and Meta knows exactly who joined, so it finds more of them.
Right before the group join.
Falling cost per member, and a contact list you own.
Applications close over the phone or across a desk, sometimes after days of back-and-forth. Meta never hears about a single closed policy or approved mortgage.
Send the TrackAff form when the consultation is booked, or once the application is approved, to register the client. Either way, the real conversion reports back to Meta, matched to the ad.
At booking, or at approval.
Your budget drifts toward applicants who close, not quote collectors.
TrackAff is built for advanced marketers and data-driven organizations that require transparent attribution and server-level reliability.
Every lead pushed to HubSpot, GoHighLevel, Salesforce, or any endpoint in real time, HMAC-signed.
Purchase, Lead, Deposit, CompleteRegistration, with country-mapped or flat conversion values.
Review each lead and choose what Meta learns from — only report the leads that showed up, deposited, or closed. No other tool has this.
TrackAff synchronizes both browser and server data for full-funnel visibility and accurate performance insights.
Identify exactly which campaigns, ad sets, and creatives generate qualified leads, first-time deposits, and high-value users.
Provide Meta's algorithm with verified conversion data to improve targeting precision, reduce CPA, and increase ROAS.
Leverage your real customer data to create high-precision lookalike audiences, expanding reach with reduced acquisition costs.
Built in full alignment with Meta's Conversions API framework, ensuring data security, consent management, and privacy compliance.
No coding required
A solar company spends $3,000/month on Meta lead ads. 40% of their conversions happen on the phone — invisible to Meta. That's $1,200/month spent teaching the algorithm the wrong lesson. With TrackAff, every quote request is reported the moment it happens. Within 3–4 weeks Meta's optimization catches up — same budget, better leads, higher returns.
A connection is one pixel + one opt-in page. Unlimited submissions on all of them. Save 20% with annual billing.
New connections only ever cost their own tier's rate — nothing you're already paying for gets more expensive as you grow.
Card required to start · You won't be charged until day 14 · We email you 3 days before · Cancel in one click
Running 21+ connections? Custom rates, dedicated onboarding, priority support.
Talk to us →Everything you need to know before you connect your first Pixel.
Yes. Your Pixel ID and Access Token are encrypted at rest on our servers and used exclusively to send events to Meta's official Conversions API endpoint — never stored in plaintext, never used for anything else, and never shared with third parties.
Yes. Before any event leaves TrackAff, every piece of personal data — email, name, phone — is one-way hashed with SHA-256. Meta matches these hashes against its own hashed records; it never receives readable personal information from us.
No. TrackAff runs alongside your existing Meta Pixel, not instead of it. Server-side and browser-side events are deduplicated automatically, so Meta sees one clean signal per conversion instead of double-counting.
Your 14-day free trial runs with full access. On day 11, you'll get an email showing the exact amount that will be charged. On day 14, your card is charged automatically unless you've cancelled — which you can do anytime, in one click, from your dashboard.
Never. Every plan — Starter through Enterprise — includes unlimited lead submissions and event transmissions. You only pay for the number of active connections, not volume.
Yes. TrackAff gives you a hosted, branded opt-in page — so your funnel can simply be ad → opt-in page → wherever your lead needs to go next: Telegram, a CRM, a booking calendar, or your offer directly. No website required.
Yes. Point a CNAME record at your TrackAff opt-in page and it runs on your own domain, with SSL provisioned automatically — no manual certificate setup, and no "trackaff.io" showing up anywhere in your funnel.
10-minute setup. 14 days free. Check your EMQ score before and after — the number will make the argument for us.
Start free trial
